(转摘)Social media and free tools to use

From Inception to Distribution Selected Slides Finance & Sell Your Film in the Digital Age

  1. Where do I start
    1. Your Roadmap:
    2. Locate
    3. Listen
    4. Interact Influence
    5. Give me a place to stand on, and I will } move the Earth. – Archimedes
  2. “Data is the New Oil” – Michael Palmer, 2006 Summerland, California (Santa Barbara County), before 1906
    1. Volume
    2. Topics
    3. Type
    4. Reach
    5. Sentiment
    6. Opinion
    7. Influence
  3. Start your media Wildfire
    1. Your website is a small a part of the process In Web 2.0 everything interacts and builds
  4. Jumpstart your media Wildfire Courtesy of Maury Rogow www.Ripmediagroup.com
  5. You can not manage, if you cant measure
    1. Facebook Ads
    2. Google Adwords
    3. Google Analytics
    4. Google Webmaster
  6. Tools you didn’t know were almost free }
    1. Back up your data AUTOMATICALLY  Drop Box
    2. WordPress
    3. Email auto responders and forms:  Aweber 
    4. Constant contact  mailchimp 
    5. blueskyfactory} } Youropenbook.com Facebook helps you connect and share with the people in your life. Whether you want to or not.
  7. Search Shortcuts
    1. For phrases, use: quotation marks: “ “ }
    2. Either/or, use: OR }
    3. Synonyms, use: Tilde: ~ (Above Tab) }
    4. Grouping, use: Parentheses: ( ) }
    5. Wayback Machine: http://snipurl.com/75p5 }
    6. Babel Fish Translation: http://snurl.com/6t2q }
    7. Facebook search: YourOpenBook.com http://youropenbook.org/
  8. An Open Book – Your life on Facebook
  9. Search Shortcuts
    1. Library Databases: LAPL (www.lapl.org)
    2. ReferenceUSA – Business Directory
    3. Infotrac (Gale & Predicasts PROMPT) & Proquest  Like LexisNexis, but Free– } Gale Goliath-Int’l.: http://snipurl.com/1u4gr Partially free } www.corporateinformation.com } Highbeam: www.highbeam.com (free or Subscription) } Hoovers (free version: www.hoovers.com/free/) } Invest in Companies (buy one share…)
  10. Brainstorm http://www.mindmeister.com
    1. Real-time Brainstorming.
    2. Simultaneously work Mind with colleagues on the same map real time. http://www.mindmeister.com Meister 18
  11. Mention Map – Visual Tracking
  12.  
    1. Google Docs
    2. DropBo:         Back up your data AUTOMATICALLY  (2G-8G free space)
    3. WordPress:      Blog Tool and publish platform
    4. AWeber        Email Marketing Software         19$/month
    5. mailchimp:      Email Marketing & Constant contact
    6. xMarks – sync your bookmarks and favorites
    7. Zoho – CRM and much more
    8. Skype – Free calls, and screen sharing
    9. Hootsuite – Twitter made easy } Tweetdeck – Twitter made easier! }
    10. Alexa – Ranking of any website }
    11. Google Keywords – }
    12. Google Analytics }
    13. Google Webmaster Tools }
    14. LinkedIn – Social Network for professionals
  13. } Mobile } Location based services } Smart TV

Google TV and Intel Smart TV Search across TV, Web, and Apps Home page with favorite TV channels, Youtube, web pages Share and converse “Media Stacking” Optimize now, the change is occurring